Menschi

Branding and collateral design for menschi.

menschi is a creative studio with a passion for change, a drive for positivity and influencing communities.

The rounded, lowercase logotype reinforces the friendly nature of the brand, whilst the logomark represents the connection of two people holding hands (to form the letter ‘M’). The ‘scratch and reveal’ aspect of the business card also adds personality and joy to the experience of business card exchange.

The name menschi is derived from the word ‘mensch’; a person of integrity and honour.